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IDF Global Marketing Trends 2020

To understand changes in dairy market trends, it is vital to identify the main drivers of dairy consumption in different countries around the globe.

Built on the in-depth knowledge of IDF experts worldwide, this report provides vital benchmarking data and key learnings from across the sector on what is driving consumer decision-making. A must-read for those wishing to stay ahead in the sector. 

Find out more in this video.

Bulletin of the IDF N° 503/2020: Global Marketing Trends, Understanding changes in dairy consumption around the world

Built on the in-depth knowledge of IDF Experts worldwide, this report provides benchmarking data and key learnings from across the sector on what is driving consumer decision-making.

 

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Bulletin of the IDF No. 503/2020

Date

Pages

132

Language

EN

Type

PDF

Based on responses received to a global survey, this IDF Bulletin shares key challenges currently faced by marketers within the dairy sector and anticipated future trends. The second edition updates the version previously published in 2017.

Keywords: dairy products, consumption trends, food trends, dairy, milk, butter, cheese, cream, yoghurt, ice cream, consumption, demand, consumption habits, consumer expectations, economics, demographics, health, diet, reputation.

 

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IDF provides a permanent source of authoritative scientific and other information on a whole range of topics relevant to the dairy sector.